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Top apparel exporter Brandix Lanka Ltd. CEO Ashroff Omar, last week declared that there was no reason for doom and gloom in the industry.


Making the keynote speech at the Sri Lanka Apparel Sourcing Association's (SLASA) 20th AGM  Omar expressed the belief that there was no reason for doom and gloom in the industry, based on statistics despite a global slowdown in key export markets.

Speech delivered by Mr Yohan Lawrence, Chairman, Sri Lanka Apparel Exporters Association, at the Annual General Meeting held on 19th November 2012.

“Distinguished invitees, fellow members of the Association, Ladies and Gentlemen. Mr. Siriwardena, thank you for being with us today.

MAS Holdings is expanding its manufacturing scope and value addition to the industry with an investment in automated knitting technologies, fully renovating a 200,000 sq. ft. facility to accommodate the largest automated knitting plant in the region.

When track and field athletes from eleven countries donned the world’s lightest, fastest and greenest speedsuit ever created by Nike to run the race of their dreams at the London Olympics, Sri Lanka too triumphed, given that it was Bodyline that worked with Nike under the banner of Project SWIFT on those Pro TurboSpeed suits.

  •     Demand 45.5 hour working week
  •     Request to move away from minimum wage arrangement

Implementation of labour market reforms to boost productivity will be crucial for apparel industry’s survival over the long term, according to newly appointed chairman of the Sri Lanka Apparel Exporters Association, Yohan Lawrence.

Bringing you the latest cutting-edge textile products from Taiwan, the fair invites you to experience innovative & specialty products from fibres and yarns to fabrics, home textiles, trimmings and apparels. This sourcing experience would help the South Asian buyers to network and connect directly with reputed Taiwanese companies in South Asia.

Country’s single largest apparel exporter wins 4 awards at CMO Asia awards gala in Singapore

Sri Lanka’s top apparel exporter Brandix has been adjudged Asia’s ‘Best Brand’ for the second consecutive year by the Chief Marketing Officer (CMO) Council and won three more awards at the 2012 CMO Asia Awards for Excellence in Branding and Marketing held at Park Royal, Singapore.

pinkSri Lanka’s apparel industry is the manufacturing power behind several global fashion brands including the idolised lingerie brand ‘Victoria’s Secret’. A factor unknown to many is that several big brands like Victoria’s Secret is not only ‘made in Sri Lanka’ but also sometimes, designed in Sri Lanka.

Fourteen months after it commenced commercial production, the Brandix Group’s maiden venture in Bangladesh has received an ‘Eco Factory Attribute’ from Marks & Spencer (M&S), becoming the first apparel factory in that country to achieve this status.

Brandix Casualwear Bangladesh Ltd., which operates a five-acre, 350,000 garments a month capacity plant at the Comilla Industrial Zone, scored a remarkable 93 per cent at the M&S Eco factory audit conducted recently. M&S is supplied by about 50 factories in Bangladesh.

Sri Lanka’s apparel industry is exploring the posibility of entering into preferential trade agreements with India and Japan whilst sharply penetrating a number of non traditional markets for exports.

 

Local apparel industry is on a high growth trajectory and posted $ 4 billion revenue from apparel exports in 2011 despite the loss of European GSP+ concessions. This shows the industry capability to face any challenges and the loss of the European GSP+ has not had any serious impact on local industry. Under the five year strategic plan formulated by JAAF, it was targeted to reach $ 5 billion revenue from apparel exports during 2011-2016, however, industry managed to surpass $ 4 billion mark during the last year.

Several closed down factories in the recession period have now been taken by major brand names in the industry and are working in full capacity now. Joint Apparel Association Forum (JAAF) General Secretary M P T Cooray said.

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JAAF 

Sri Lanka Garments

sri lanka garments 2016Journal & Directory of the Sri Lanka Apparel Exporters Association, containing valuable information with regard to the apparel industry.
Issue No. 89

 

Contact :
Sri Lanka Apparel Exporters Association,
50/1,Rosmead Place, Colombo 7
Tel: +9411 2675050, 2674528 
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